aplo | designing experiences

becoming more empathetic

I have before blogged about the need for  empathy when researching people's need. Here is an interesting post on five ways that will help you expand your empathy. The post comes from an interesting yet not unlikely place: the School of Life.  Here is the list:

1. Cultivate curiosity about strangers
2. Learn from your experiences
3. Tackle your family empathy deficit
4. Take an imaginative journey
5. Challenge your prejudices

The Dutch have done it again

Core77 has recently reported on the work Ducth design firm Autobahn has done for the the customs office at Schipol Airport. The design firm was tasked with designing a campaign to worn passengers about bringing banned items into the country. Autobahn placed life-size real-looking luggage  containing banned items on the luggage carousels.

Have a look at passengers' response: